NewsStudies Competitor Analysis for the DIY Tools Sector Initial Situation: Looking ahead to the last quarter of 2021 and the upcoming Christmas business,…Jonah Runge24. November 2021
GuidesNews Why you should start selling on more German marketplaces (besides Amazon) With the pandemic, making brick-and-mortar business being constricted dramatically in 2020, e-commerce experienced an unprecedented…Jonah Runge17. November 2021
GuidesNews Christmas business 2021 – How to make it a success The Corona pandemic put many brick-and-mortar retailers to the test last year. For online retail…Jonah Runge13. October 2021
EventsNews gominga on the Lengow Day 2021 Harnessing the customer voice to drive marketplace growth Thursday, 7.10.2021 at 11:05 - 11:35 a.m.…Jonah Runge20. September 2021
GuidesNews How to Deal with Negative Reviews No one likes negative customer reviews or criticism. People often react defensively at this point.…Jonah Runge15. September 2021
EventsNews gominga at the CX1 Conference Customer Experience Champions Connected Friday, 24.09.2021 at 1:15pm - 2pm CET We are very happy…Jonah Runge9. September 2021
News Customer reviews on marketplaces besides Amazon and Google are gaining relevance! Customers go through a long process before they decide on a product. They research, compare,…Jonah Runge1. September 2021
News The missing service channel – ratings & questions on eBusiness platforms We are pleased to be part of the new ServiceToday issue with our article "The…Jonah Runge1. September 2021
Studies The Amazonisation of Consumption Amazon is a central source of information for consumers and a shopping destination with no…Jan Joergensen15. April 2018
Studies The digital consumer: Effects of digitalisation on customer behaviour in the Swiss retail trade (Deloitte) Those who want to be well positioned in the future should use digital devices and…Jan Joergensen16. August 2017
Studies Cross-Channel – Quo Vadis? The study "Cross-Channel - Quo Vadis? by ECC Cologne shows, among other things, what needs…Jan Joergensen22. April 2017
Studies Consulting at eye level: The role of customer opinions in online shopping With digitalisation, consumer behaviour has also changed radically. In the past, the specialist consultant in…Jan Joergensen1. September 2015
Studies The psychology of evaluation Three important influencing factors: orientation, trust and purchase decision. The study shows that ratings have…Jan Joergensen16. December 2014
Studies Influence of ratings from other customers on the purchase decision Almost three quarters of all Internet users read the ratings of other customers before placing…Jan Joergensen23. April 2013
EventsNews Power of Ratings & Reviews Watch the video-recording of our webinar now! See below! Webinar with our partner TERRITORY Influence…Christian Driehaus22. September 2020
EventsNews k5 digital – let’s meet “there” on 01 July 2020! 3 days e-commerce know-how for retailers & brands! Of course we will be there as…Sandra Stricker24. June 2020
EventsNews gominga at ISPO Re.Start on 30 June 2020 ISPO RE.START DAYS: THE DIGITAL CONFERENCE FOR GROWTH STRATEGIES IN THE SPORT & OUTDOOR SECTOR…Sandra Stricker18. June 2020
EventsGuidesNews Expert talk “The marketplace world 2020” on 19 June 2020! Due to the overwhelming success of our first session on 02 June with 200 participants…Sandra Stricker8. June 2020
EventsGuidesNews THE MARKETPLACE WORLD 2020 … and how it will proceed – expert dialogue on 02.06.2020! We put facts, hypotheses and forecasts of our new marketplace study up for discussion! Register…Sandra Stricker22. May 2020
EventsNews gominga at the Rakuten Knowledge Day on May, 26th! The Rakuten Knowledge Day on May 26th, 2020! Increased performance, study of the marketplace world…Sandra Stricker20. May 2020
Events AI for Business Meetup! with the ProduktMacher, gominga and Digital Helix AI for Business Meetup - with the ProduktMachern, gominga and Digital Helix. On May 12th…Sandra Stricker12. May 2020
Events SAVE THE DATE – Visit us at the CCW 2020 in Berlin! CCW 2020, March 2-4, 2020 Â - The 22nd International Congress Fair for Innovative Customer Dialogue…Sandra Stricker12. February 2020
Guides App reviews as a success factor App reviews: App store reviews as a success factor Reviews are becoming increasingly important for…Jan Joergensen19. February 2021
Guides The relevance of online shop reviews Ratings and reviews are becoming increasingly important for companies. Especially on platforms such as Google…Christian Driehaus2. November 2020
EventsGuidesNews Expert talk “The marketplace world 2020” on 19 June 2020! Due to the overwhelming success of our first session on 02 June with 200 participants…Sandra Stricker8. June 2020
EventsGuidesNews THE MARKETPLACE WORLD 2020 … and how it will proceed – expert dialogue on 02.06.2020! We put facts, hypotheses and forecasts of our new marketplace study up for discussion! Register…Sandra Stricker22. May 2020
Guides Review Management Guide – This is how it works! Review management is becoming increasingly important for companies. Especially on platforms such as Google My…Jan Joergensen7. April 2020
Guides Amazon reviews and product questions: this is how you do it (right)! IMPORTANT UPDATE (23 April 2020) Amazon has now included further criteria that also lead to…Christian Driehaus12. March 2020
Guides Google Review Management – The Guide The importance of Google review management for companies is increasing and with it the need…Jan Joergensen19. February 2020
Guides Questions are the new reviews! Reviews are on everyone's lips and have a considerable influence on conversion. Numerous studies and…Jan Joergensen27. August 2018