Studies

gominga has compiled the latest and most interesting online review statistics and trends to help…

User-generated content like reviews, ratings or questions contains valuable consumer insights. That’s why we would…

Samsung's top target is: Offer customers an optimal customer experience. The consumer electronics brand has…

Marketplace World 2022 & Online-Marketplaces:  In spring 2020, we published the study "The Marketplace World…

Initial Situation: Looking ahead to the last quarter of 2021 and the upcoming Christmas business,…

Customers go through a long process before they decide on a product. They research, compare,…

Online marketplaces – An analysis of the top 100 most popular sports products on Amazon…

As you may have heard from the ecommerce press recently, Amazon has deactivated the function…

Watch the video-recording of our webinar now! See below! Webinar with our partner TERRITORY Influence…

Do two thirds of all products really have a rating that is too good? There…

Online marketplaces - highly dynamic, complex and disruptive. STUDY IS IN GERMAN ONLY, THIS IS…

Ratings are important for brand building - but what do companies do about it? We…

We would like to share this exciting study of the DHBW Heilbronn on the topic…

Based on a Survey of 2,000+ U.S. Consumers The retail industry has undergone a significant…

Amazon is a central source of information for consumers and a shopping destination with no…

Those who want to be well positioned in the future should use digital devices and…

The study "Cross-Channel - Quo Vadis? by ECC Cologne shows, among other things, what needs…

With digitalisation, consumer behaviour has also changed radically. In the past, the specialist consultant in…

Three important influencing factors: orientation, trust and purchase decision. The study shows that ratings have…

Almost three quarters of all Internet users read the ratings of other customers before placing…