DO YOU KNOW WHAT YOUR CUSTOMER THINKS ABOUT YOU? HOW ONLINE REVIEWS AFFECT YOUR BRAND REPUTATION.
Our webinar with our partner the World Federation of the Sporting Goods Industry (WFSGI) on 07 October 2020 at 3pm.
As the covid-19 pandemic endures, online platforms such as Amazon continue to strive. Both this year’s market place study by WFSGI technology partner gominga eServices GmbH and recent market developments show the relevance of Amazon & Co. but also that there are many more online marketplaces on the rise.
During the session we will highlight the most relevant players for the sporting goods industry and showcase how Schwalbe manages product reviews to learn from customer feedback and improve its brand reputation. Examples will be shared to illustrate how ratings, reviews and Q&A can be used for marketing and product development.