stars&trust collects data on product reviews from all eBusiness platforms relevant to the manufacturer on a daily basis. The quantitative ratings are aggregated to an average value of between 1.0 and 5.0 stars. This value can then be used in other channels by the manufacturer as a trust-forming element, e.g. its own webshop but also in print magazines.
stars&trust creates a consolidated average value from existing ratings from different platforms. This can then be used, for example, by the manufacturer for his product in other channels such as his own webshop but also in a print catalog.
Many large platforms and ecommerce players have enough traffic to generate product reviews, hence improving conversion and sales
Manufacturers and brands as well as small retailers do not have sufficient traffice to generate reviews on their own
The consequence: a small amount or no reviews at all lead to low acceptance of manufacturer webshops
Rating syndication: Stars&Trust consolidates and calculates an average value of existing product ratings from several platforms. This value can be used by the brand within its own channels, i.e. its webshop but also print catalogue etc.
This way the brand can use ratings to build trust and increase conversion