We use gominga for monitoring, for the content evaluation of criticism of our customers from incoming reviews and questions to improve the overview for Sales/CRM (product introduction, product description on Amazon, product defects, etc.) as well as the unfiform answering of product questions.

Thomas ReithnerTeamleader Content Customer Support / Garmin Deutschland GmbH
Q&A

Thomas Reithner

Teamleader Content Customer Support / Garmin Deutschland GmbH

Who are you and what do you do?

Garmin is active in the automotíve, outdoor, fitness, aviation and marine sectors. Our products motivate people to lead an active and healthy life or help them to get from A to B safely. The best known products are navigation devices for cars as well as smartwatches, sports watches and cycle computers.

Thomas Reithner / Teamleader Content Customer Support / Garmin Deutschland GmbH

In which area do you rely on gominga?

Community Management & Sales.
Mainly products from the field of fitness, partly also devices from outdoor and PND.

What was your situation in the company or what was your main problem and how was it solved using the gominga application?

The focus was initially on capturing and processing Amazon reviews.
Im Fokus standen zunächst das Erfassen und die Bearbeitung von Amazon-Rezensionen. A uniform and clear answering of these as well as subsequent reporting/monitoring were not possible up to now.

Why did you choose gominga and its application (SaaS)?

With the tool, our team can significantly simplify the above-mentioned processes and process them in a more orderly manner. All incoming issues/tickets for all products are listed in an overview and can be answered directly. The creation of templates has also significantly shortened the processing time.

How did the gominga application benefit you?

  • Fast and clear processing of reviews
  • Tapping into answering of customer questions, which was not initially seen as a focus
  • Possibility to create long-term reports
  • Monitoring and content evaluation of criticism from our customers from incoming issues/tickets to improve the overview for Sales/CRM (product introduction, product description on Amazon, product defects, etc.)
  • Internal consultation processes can be expanded further

What do you particularly appreciate about working with gominga?

Background information and changes regarding the Amazon platform are shared as quickly as possible and possible solutions/implementations are offered in the tool. Help is provided immediately – even with open questions. The transparent, uncomplicated and always helpful offer is particularly helpful and is very much appreciated by us.

Who would you recommend gominga and its solutions to and why?

All companies that want to further expand and improve communication and presence towards their customers and can benefit from the before-mentioned advantages.